All About the Pakistan Tourism Development Corporation (PTDC)
The development and promotion of Pakistan’s tourism business are primarily the responsibility of the Pakistan Tourism Development Corporation or PTDC. By highlighting Pakistan’s gorgeous landscapes, magnificent mountain peaks, stunning rivers, unique cultures, spiritual and historic sites, and captivating grandeur, it also tries to present a good picture of the country. The organization also uses music, literature, and performing arts to maximize the nation’s tourism potential.
We have provided you with a comprehensive guide that will address all of your essential concerns regarding the background, role, services, and duties of the Pakistan Tourism Development Authority to assist you in understanding more about the organization.
PAKISTAN TOURIST TRAVEL DEVELOPMENT CORPORATION
On March 30, 1970, the Pakistan Tourism Development Corporation was established as a public corporation limited owned by the Pakistani government and administered by a board of directors. Its headquarters are situated in Islamabad’s Pakistan Secretariat.
Following the creation of the National Tourism Coordination Board a year earlier, the PTDC was reorganized in March 2019. Thanks to this, All provinces can now create their own tourist strategy according to their individual budgets.
PTDC aims to promote Pakistan’s geographical advantages, cultural history, scenic beauty, and archaeological sites to grow the country’s tourism business. It aspires to establish a sustainable environment that raises the standard of living in the nation and recognizes the growth of the tourist industry as a national goal.
While assuring the preservation and protection of our cultural and moral values, the Pakistan Tourism Development Corporation also works to offer both domestic and foreign visitors first-rate facilities and amenities. It collaborates closely with the corporate sector to promote Pakistan as a tourist-friendly destination. PTDC also owns and manages several hotels, resorts, and motels near well-known tourist destinations nationwide to give tourists and travelers affordable lodging options. In some regions of the nation, it also provides transportation for visitors.
The Pakistan Tourism Development Corporation’s primary goals are to promote Pakistani tourism, create high-quality publicity materials, and plan promotional events to attract more visitors. Additionally, it motivates business owners to actively contribute to improving the tourism industry through various initiatives, seminars, and workshops. Along with promoting domestic tourism, the PTDC tour packages and ground operations of these trips also help to enhance Pakistan’s favorable reputation. Additionally, the PTDC package prices are very affordable.
The PTDC is also in charge of creating and enhancing Pakistan’s tourist infrastructure, which includes hotels, motels, and information centers.
Travel to Pakistan
Pakistan provides a diverse selection of tourist attractions to nature lovers, adventure seekers, and history fans alike, ranging from the majestic mountain ranges and beautiful meadows in the north to stunning coastlines and centuries-old historical sites in the south. You won’t run out of things to do and places to see in Pakistan, whether you like hiking through dangerous terrain, rafting down swift rivers, going on desert jeep safaris, fishing for trout, watching exotic birds, playing yak polo, or just pitching a tent under the stars in the middle of a coniferous forest.
Five of the world’s top 14 individual mountain peaks, including K2, the second-highest mountain in the world at 8,611 meters, are found in Pakistan. One can easily fall in love with Pakistan thanks to its alpine meadows in Gilgit-Baltistan, breathtaking green valleys in Azad Jammu and Kashmir, imperial Mughal-era buildings and rich cultural heritage in Punjab, historical sites and Sufi shrines in Sindh, rocky mountains and unspoiled beaches in Balochistan, and the mesmerizing natural beauty of Khyber Pakhtunkhwa.
Pakistan’s tourism industry has grown significantly in recent years. For instance, Pakistan was listed as one of the top 10 trendiest locations to visit in 2019 by Forbes Magazine, a well-known international journal with a wide-ranging readership. Later, the upscale American travel publication Conde Nast ranked Pakistan as the top vacation spot for 2020, thus solidifying Pakistan’s reputation as a developing travel destination.
While numerous reasons have influenced the appeal of tourism spots in Pakistan, one cannot discount the government’s contribution to raising awareness of these locations and presenting a favorable view of the nation. The government’s actions, including opening the Kartarpur Corridor and introducing contemporary camping pods in the northern regions, as well as the relaxation of visa regulations, have all aided in raising Pakistan’s tourism standing.
Two of the key drivers of the expansion of Pakistan’s tourist sector are the availability of reasonably priced, luxurious lodging alternatives and the friendliness of the local populace.
SERVICES AND FUNCTIONS OF PTDC
The Pakistan Tourism Development Corporation offers the following primary services and functions:
- Making promotional materials for travelers and disseminating them via Pakistani embassies abroad, tourist information centers, Pakistan International Airlines offices, travel agencies, tour guides, and hoteliers.
- Launching advertising initiatives for Pakistani and international media on its tourist attractions.
- Participation, either independently or in conjunction with the commercial sector, in international conferences, seminars, conventions, exhibitions, fairs, and workshops.
- Pakistani tourism development projects’ planning and execution.
- Identification, planning, and construction of the nation’s tourism infrastructure.
- Management of PTDC Motels (Pvt.) Ltd, a low-private investment company in Pakistan that owns and runs lodging facilities close to tourist attractions.
- Administration of Pakistan Tours (Pvt.) Ltd., which manages local tour groups for both domestic and foreign travelers. Additionally, it offers them access to transportation resources.
PTDC PHONE NUMBER/EMAIL
You can call or email the Pakistan Tourism Development Corporation directly for information about their travel packages, tourist destinations in Pakistan, and motels.
Here are the Pakistan Tourism Development Corporation’s contact details.
Address of PTDC HEAD OFFICE: Pak Secretariat, Ground Floor, Kohsar Block, Islamabad.
Telephone: 051-9212850
Contact information: info@tourism.gov.pk